Is there any chance that Hillary Clinton did what she was supposed to do with her emails after her time at the US State Department? Most assuredly not. What she did probably didn’t violate a law, which is more an indication of how bad the laws are then how good her behaviour is.
In any case, that's not really the point here. The reality is that email really was/is the killer app. There is no other application used by most businesses that causes so many problems. Speak to any eDiscovery professional and listen to war stories or witness scars about the kind of information they have found sitting in email, in an email archive, or on an email back-up tape.
An old adage in project management is the often used seldom practiced quote, “90+% of project activities are communication.” How many times have I heard this little factoid, only to witness a failure in communication obliterate a particular line item or subset of deliverables? If such sweeping statements were malleable, I’d raise the threshold to 99% based on experience. But how effective is the communication, and how do you know when communication ISN’T effective? It’s especially difficult to know when our own communications are not effective, because we are doing the TALKING. When we talk, we don’t even know if we are using the same language as the listener. How could we possibly know if we are using the same meanings as the listener?
As an IM specialist, or records manager, I generally work with records managers on a client site, but I have to make the case for my services to a business manager more interested in value than compliance. Still, the pitch usually ends up in one of two places:
- Being compliant with a rule or regulation will not save the business from a penalty, a fine or an embarrassment—only DEMONSTRATING compliance can do that.
- How much time and effort (read: cost) will it take to gather the information necessary to defend an action (eDiscovery) or demonstrate compliance?
Listen to Alicia Puritt, Marketing Lead at Askari Solutions Inc., explain the process involved in determining appropriate swag for suitability and greater brand recognition. Making use of independent research, focus groups, and style trials, Alicia outlines how she determined a roller ball ink pen should be part of the Askari corporate branding effort.
Bruce Levis, co-founder/partner of Askari Solutions Inc. outlines how each of the three partners at Askari are thought leaders in their spheres. Bruce himself is an expert in contracting and sales. Edan Puritt is a thought leader on all things records and document management and is highly respected when it comes to large, enterprise-style project management. The third partner, Gregory Natran, is a thought leader on matters related to service transformation, currently a significant trend in federal government projects.